European business leaders say trust no barrier to Web 2.0 in organisations
Zurich, 15th Septemer 2009. Trust issues surrounding wikis, blogs and other Web 2.0 forms of communication should not delay adoption within organisations, according to European business leaders
Delegates to a roundtable discussion organised by LINE, a leading provider of learning and communications solutions, on the theme of ‘Transforming learning in the 21st Century’, were strongly opposed to the idea that organisations should create specific rules to govern how employees use social media within the workplace. The ‘rule-heavy’ approach to corporate policy widespread in today’s business environment means there are ample policy guidelines about appropriate behaviour. Delegate participants agreed that these guidelines are sufficient to deal with any potential abuses of social networking sites used for learning and communication within organisations.
Attendees to the Zurich discussion, one of a series of Forum events held by LINE across Europe, represented a range of multi-national companies including Syngenta, Credit Suisse, UBS, Schindler and Ford of Europe. A further event is planned by LINE Zurich in November 2009, focusing on how businesses will use technology for learning and communication as we recover from the current downturn. Those interested in attending should contact Stuart Ogden, (stuart.ogden@line.co.uk, +44 (0)114-223-8550)
Ian Leader, LINE's Managing Director for Central Europe said “Our Forum events always throw up interesting viewpoints that help to fuel debate and mutual knowledge sharing, and we know from the feedback that participants value them enormously. In mainland European in particular, face-to-face events of this kind hold a special place in complementing the online networking activities - through social media such as LinkedIn and Xing - that are such a prominent feature of our marketplace. The series of Forum events run out of Zurich demonstrates our ongoing commitment to supporting European businesses and I strongly recommend them to organisations in all sectors”.
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Notes to editors
LINE is one of Europe’s leading learning and communications providers and the market leading provider of bespoke e-learning solutions in the UK*. A results-focused company that works with clients to bring about change and transformation in their organisations. LINE provides an end-to-end, integrated service from initial research and design to implementation and evaluation.
Based in London, Sheffield and Zurich, LINE has a prestigious client base built up over two decades spanning both corporate and public sectors, with particular strength in Defence. Current clients include BP, Ford, Royal Bank of Scotland, the Home Office, MOD, IKEA, Tetra Pak, PricewaterhouseCoopers, and the BBC.
LINE’s highly talented, industry-leading team is known for its creativity and leading-edge expertise in advanced learning techniques and technologies. As the market leader in its space, the company has the scale and capabilities to take on large, strategically-focused initiatives, and the partnerships in place to act as a ‘one-stop shop’.
The company has consistently won awards for the innovation and effectiveness of its solutions, including most recently the IT Training award for e-learning Project of the Year and the IVCA Gold award for Internal Interactive Media.
* British Computer Society research August 09