News story

Atlassian and Sponge unveil evolved learning ecosystem to power customer success for the SaaS giant.

Bristol, UK13 May 2025Learning NewsSponge

The collaboration transforms customer education to drive product adoption through accessible, modern, and seamlessly integrated learning experiences.

Bristol, UK - 13 May 2025 - Atlassian and Sponge are celebrating the successful launch of Atlassian Learning, a comprehensive visual ecosystem designed to elevate customer education on Atlassian’s platforms. This collaboration pairs Atlassian's industry-leading software products with innovative learning approaches to create a powerful customer education solution that makes learning more accessible and seamlessly integrated into daily workflows.  

The reimagined Atlassian Learning marks a significant evolution in how the company supports its global user base across its renowned product suite, which includes Trello, Jira, and Confluence—tools that have become essential to the daily operations of businesses worldwide. 

In 2025, Atlassian made a strategic decision to invest in a complete reinvention of their learning ecosystem. The company sought to revitalise their public learning platform with a branded experience that helps customers connect, grow, and, in their words, "get s##t done." Working in close partnership with Atlassian's internal learning teams, the project delivered a comprehensive overhaul of the learning brand and all its design touchpoints. 

Garrett Marttinen, Learning Content Design Manager at Atlassian, praised the collaboration: "This is probably the best work we have ever seen from a vendor. From my team to yours, thank you for all you do and for pouring your hearts into our success. We really do see you as an extension of the Learning Content Design team here at Atlassian." 

The modernised learning system helps Atlassian's customers quickly master their products through simple, helpful learning built directly into the Atlassian experience. Long-form content has been transformed into user-friendly, bite-sized modules, while a new diagnostic tool optimises learner journeys by guiding users toward courses aligned with their specific goals. 

From foundational courses like Trello Fundamentals to advanced topics such as JQL queries, the learning offerings include real-world examples that enable learners to apply knowledge in practical simulations. Visual and motion design teams have enhanced the experience with engaging video assets that bring the learning to life. 

The partnership between Atlassian and Sponge, which began in 2020, has focused on enhancing customer education and driving product adoption through what was formerly known as Atlassian University. Over time, Atlassian Learning has evolved into more than just a training portal—it has become an essential component of their customer success strategy, empowering users to extract maximum value from Atlassian's powerful suite of tools. 

The launch of Atlassian Learning represents a significant advancement in how technology companies can support and empower their users to become not just adopters, but advocates. Learn more about the project in the case study.